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Born Free Collection Launches on Shopbop

May 7, 2014


Shopbop joined forces with Born Free, Anna Wintour and Diane von Furstenberg in conjunction with Amazon Fashion, MAC AIDS Fund and 22 leading women in fashion, in an effort to raise awareness and support for the elimination of mother-to-child HIV transmission. The 22 top designers who have contributed to the collection are mothers themselves and therefore, strongly connected to this initiative.